Beauty Buzz

Cosmoprof Asia Records Its Largest Show Ever

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By: Jamie Matusow

Editor-in-Chief



Cosmoprof Asia attracted nearly 60,000 visitors, and increased its number of exhibitors by 7%.
Cosmoprof Asia, which took place November 12-14 at the Hong Kong Convention and Exhibition Center, attracted nearly 60,000 visitors, according to show organizers. International visitors included more than 38% from countries outside Asia. This was a rise of 1.3% over 2013.

The turnout from 93 different countries was attributed to a large increase in representation from the U.S. and European countries such as Belgium, Denmark, Hungary and Sweden—together with emerging countries such as Indonesia, Myanmar, South Africa and Turkey. There were 22 national and group pavilions, with the largest being Korea, followed by Italy.
More than 2,360 exhibitors (up 9% over 2013) from 42 countries and regions was an all-time record.

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